Cole Palmer successfully trademarks ‘Cold Palmer’ nickname

Chelsea superstar Cole Palmer has successfully trademarked his ‘Cold Palmer’ nickname.

The England international, who joined the Blues from Manchester City in 2023, submitted an application to trademark the nickname last year and it has now been accepted by the government’s Intellectual Property Office, following initial opposition from a French winery.

Chateau Palmer, a winery near Bordeaux, blocked the Chelsea’s star bid as they believed their image would be damaged if he was successful with his trademark attempt.

Palmer’s legal team then opted to amend his application to exclude references to wine and the 22-year-old’s trademark bid has now been approved, as per The Athletic.

The ‘Cold Palmer’ trademark is now owned by the Chelsea attacker and he reportedly intends to sell a number of products using his nickname. These include: soaps, bath salts, food snacks, razor blades, mobile phone covers, drones, underwater vehicles, stationery, toys, Christmas crackers, teddy bears, jewellery, coffee, cars, boot polish, card games and binoculars.

Palmer is not allowed to sell any wine products via the trademark, however the application does include spirits, liqueurs and alcoholic energy drinks.

The trademark will expire in November 2034, although Palmer will have the option to extend the registration for a further 10 years.

Why has Cole Palmer trademarked his nickname?

Ben Travers, an intellectual property lawyer at Foot Anstey LLP, confirmed why Palmer may have chosen to trademark his nickname to The Athletic.

“A player looking to register a nickname, a brand name or their own name is essentially taking steps to protect their brand identity,” he said.

“And that’s helpful, obviously, while they are at the height of their professional career, but it also potentially helps them create a long-term revenue through licensing, whether that’s video games, or merchandise, or whatever it might be.”

Karen Lee, an intellectual property lawyer at Edwin Coe, added: “Once you have a registered trademark in place, it is much easier to enforce your rights against third parties.

“Anyone using something that’s the same or similar can amount to an infringement. And that’s when it can lead to high court litigation, which can be very expensive.”

Palmer is also attempting to trademark his ‘shivering’ celebration, however this has reportedly not yet been approved.

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